Projectivy Launcher

Custom TV launcher with per-app tweaks and advanced controls

Projectivy Launcher reimagines the Android TV home screen with an emphasis on control, flexibility, and clean presentation. Built by an indie developer, it is open source and ad free, making it a compelling alternative to the stock experience for users who want to shape exactly how their TV interface looks and behaves.

The standout appeal is granular customization. You can tailor layouts and colors on a per-app basis, curate rows to your taste, and even surface non-native apps directly on the launcher. If your device supports it, the app goes deeper with shortcuts to manufacturer engineering menus, giving tinkerers quick access to hardware level options. A built-in display calibration tool helps fine tune image quality, while quality of life additions like idle detection and auto-start to a specific input or installed app let you streamline daily use.

There is also a suite of power features for advanced users. On compatible hardware, you can force the interface to render in 4K, freeze selected apps, or apply changes that aim to reduce input lag. These system level actions typically need root access, so they are best approached by experienced users who understand the implications.

Compatibility is broad, covering a range of smart TVs and streaming dongles, including models from brands like Xiaomi, Wemax, and Nvidia. That reach, combined with the extensive toolset, makes Projectivy Launcher feel more like a platform than a simple theme swap.

The trade-offs are clear. There is a learning curve, especially if you plan to explore the deeper settings, and some headline capabilities depend on root access and device support. If you are comfortable tweaking and want a highly personalized Android TV setup without ads, Projectivy Launcher is an impressive and versatile choice that rewards the time you spend mastering it.